Elevator Talking Tips for Staff on the Benefits of Indoor Plants

Definition from Wikipedia, the free encyclopedia

An elevator pitch, elevator speech, or elevator statement is a short summary used to quickly and simply define a product, service, or organization and its value proposition.  The name “elevator pitch” reflects the idea of delivery in the time span of an elevator ride or about thirty seconds to two minutes.

A variety of people, including project managers, salespeople, evangelists, and policy-makers commonly rehearse and use elevator pitches to get their point across quickly. An elevator pitch is presented orally, in writing or video formats.

Talking Tips

1. Our Point of Difference is the quality of our plants and service
2. Our techniques leave nothing to chance, every plant is sub-irrigated and the plants we use are all sourced from local specialist indoor plant nurseries.
3. The top 3 reasons cited by corporate and facility managers for using plants are:
   • Colour and enhancement
   • Employee attitude and retention
   • Making an environmental statement.
4. The microcosm consisting of the plant, and the roots and the micro-organisms which live on the roots and the potting media together clean indoor air. A plain English explanation on how plants clean the air.
5. Indoor plants contribute to an ideal humidity. When humidity is maintained at proper levels, the frequency of illness is reduced.
6. People view places with plants as more positive, more expensive-looking, more relaxed and friendlier. This feeling of well-being is one of the psychological benefits of plants.
7. A building without interior plants is considered by many to be a cold and clinical space.
8. When people are around plants, anxiety levels reduce.
9. Having a view of a garden or nature has been shown to quickly reduce stress and in some situations aid recuperation from illness. When a view is not possible an indoor plant will do. In fact, it has been found that people prefer indoor plants to window views of planted exteriors. Refer to UTS Report – Greening the Great Indoors for Health and Well-being.
10. Some companies are treating the cost of the interior plantscape service as an employee benefit. However, it is largely a benefit to the employer as it is his profits than increase through less sick leave and higher productivity.
11. Common complaints about the work environment include fatigue, headache, dry itchy skin; eye, nose and throat irritation and more. Plants can help reduce these complaints.
12. Many studies have used measurements of blood pressure, muscle tension, heart rate, skin temperature and reaction time to determine people’s physical response to plants. Plants reduce stress, that is why we holiday in the country or go for walks in a park.
13. People respond psychologically and physiologically to plants.
14. The cost of interior plantscaping and service is recoverable by:
    • The economic success of the building
    • Reductions in sick days
    • Increased productivity
    • Increased employee retention
    • An enhanced corporate image
    • Reduction in complaints.